Monthly Archives: May 2011
SEAI ROADMAPS
The Sustainable Energy Authority of Ireland (SEAI) is Ireland’s national energy authority. Catalysto has worked closely with the SEAI on several national and international projects providing creative / concept development, design, typesetting, illustration, proofing and proofreading, photography sourcing / retouching, and print management services.
OFFICE OF PUBLIC WORKS (OPW) OBAIR MAGAZINE
Obair is the staff magazine of the Office of Public Works (OPW). Our brief was to create a cutting edge design that would reflect the OPW ethos and address its audience in an appropriate tone-of-voice. OPW is a service organisation. Its ethos is client focus, timely delivery and value for money. Its customers are Government, [...]
IBEC REBRANDING
IBEC is the national umbrella organisation for business and employers in Ireland. Catalysto was appointed to carry out a brand repositioning of the organisation. We created an entirely new and re-invigorated visual style, repositioning IBEC as a strong, professional, dynamic force that provides its membership base of over 7000 organisations with knowledge, influence and
The brand is the experience and the experience is the brand
Apple has become the world’s #1 brand. Garrett Stokes explains how the soaring value of a brand is based, not on products or visual identities, but on consumer’s experiences. The Apple brand now has an estimated value of $153 billion … Apple’s total tangible assets are half that. The brand is far and away Apple’s [...]
Find out more about the brand experience »
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